Wyclef Jean has signed with Timberland to become its newest “Earthkeeper Hero.” The musician/singer and the outdoor footwear and apparel company have partnered on a U.S. campaign to promote environmental and humanitarian efforts in Haiti.Wyclef and Timberland have created “Yéle Haiti boots” made from recycled and organic materials, which will be available in late November. Yéle Haiti, a grassroots organization Jean started in 2005 to fund reforestation efforts in Haiti, will receive a $2 donation for every pair sold.The two also collaborated on “Tree” T-shirts designed by art students from the FOSAJ Art School in Haiti. For each shirt sold, $1 will go to Yéle Haiti. Eco-conscious concert T-shirts will be for sale at Wyclef shows during his upcoming tour, which supports the Wyclef Jean”album slated to drop in March 2010. A percentage of the proceeds from the concert shirts will also be donated.“Wyclef is a real-life Earthkeeper who shares our purpose and passion,” said Timberland president and CEO Jeff Swartz, in a statement. “Between his fans and our customers, you can expect to see big things from this collaboration.” Timberland currently has seven Earthkeepers including the founders of Project Dirt and swimmer Christopher Swain.Timberland will promote the Earthkeeper program through Twitter, MySpace, Facebook and other social media channels. These efforts will direct users to Earthkeeper.com where users can download exclusive Wyclef songs, enter contests and donate. Visitors to Imeem.com will be able to purchase and download playlists that Wyclef has created, with all proceeds going to Yéle Hati. Wyclef will participate in several Earthkeeper “Dig It” tree plantings in communities, and will make other promotional appearances.
Showing posts with label hot celebrity. Show all posts
Showing posts with label hot celebrity. Show all posts
Monday, October 19, 2009
Timberland Recruits Wyclef Jean as 'Earthkeeper'
Wyclef Jean has signed with Timberland to become its newest “Earthkeeper Hero.” The musician/singer and the outdoor footwear and apparel company have partnered on a U.S. campaign to promote environmental and humanitarian efforts in Haiti.Wyclef and Timberland have created “Yéle Haiti boots” made from recycled and organic materials, which will be available in late November. Yéle Haiti, a grassroots organization Jean started in 2005 to fund reforestation efforts in Haiti, will receive a $2 donation for every pair sold.The two also collaborated on “Tree” T-shirts designed by art students from the FOSAJ Art School in Haiti. For each shirt sold, $1 will go to Yéle Haiti. Eco-conscious concert T-shirts will be for sale at Wyclef shows during his upcoming tour, which supports the Wyclef Jean”album slated to drop in March 2010. A percentage of the proceeds from the concert shirts will also be donated.“Wyclef is a real-life Earthkeeper who shares our purpose and passion,” said Timberland president and CEO Jeff Swartz, in a statement. “Between his fans and our customers, you can expect to see big things from this collaboration.” Timberland currently has seven Earthkeepers including the founders of Project Dirt and swimmer Christopher Swain.Timberland will promote the Earthkeeper program through Twitter, MySpace, Facebook and other social media channels. These efforts will direct users to Earthkeeper.com where users can download exclusive Wyclef songs, enter contests and donate. Visitors to Imeem.com will be able to purchase and download playlists that Wyclef has created, with all proceeds going to Yéle Hati. Wyclef will participate in several Earthkeeper “Dig It” tree plantings in communities, and will make other promotional appearances.
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Emma Watson Stalked by Rival School
Harry Potter star Emma Watson was left "quite shaken" after students from rival U.S. university Harvard stalked her during a recent football match.The actress, who attends Brown University, Rhode Island, was at a game between the two schools on Saturday, but security guards had to surround her to protect her from harassment.Harvard's student magazine The Voice targeted Watson and posted a blog on its website stating supporters would try to draw as much attention to her as possible.During the match, students from the Harvard Voice wrote a series of posts on Twitter.com, including: "In enemy territory. Lookin for a certain witch," and, "Watson Found. I repeat Watson Found."The magazine also posted a photo of the star and branded the stalking campaign a "success", according to New York gossip column PageSix. But after a series of complaints, the editor of The Voice attached a note to the picture saying, "There seems to be much ado about nothing over this photo and liveblog. Understand that these live tweets were made to be intentionally outrageous and overblown."There was no comment from Watson's representative as Wenn went to press.
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Penelope Cruz is engaged.
According to several online reports, Cruz and her boyfriend, fellow Spanish actor Javier Bardem, are engaged. Cruz's rep had no comment and Bardem's rep said, "I really don't know, but would not be able to say anything even if I did."A source tells the magazine the Oscar-winning lovebirds are headed to the altar but are trying to keep their engagement "very private and quiet." A friend of the couple also told New York's Daily News that they're both telling pals they will get married.The marriage would be the first for Cruz, 35, and Bardem, 40, who first met in 1992 on the Spanish film Jamón, Jamón. They started dating in 2007 while filming Woody Allen's Vicky Cristina Barcelona, which earned Cruz a supporting actress Oscar earlier this year. Bardem won a supporting actor Oscar last year for No Country for Old Men.
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